The Catherine McEwan Foundation

The Catherine McEwan Foundation stands as a beacon of hope and support for individuals battling the challenges of Crohn's, and colitis. As a vital charity dedicated to raising awareness and providing assistance to those in need, their mission aligns closely with our values at The Roar Agency.

[Strategy]
[Social Media Management]
[Content Creation]
[Copywriting]
[Advertising]

Objectives:

Our partnership with the Catherine McEwan Foundation aimed to raise awareness, foster engagement, and drive support for individuals affected by IBD and related conditions.

Strategy:

Comprehensive Social Media Management:
The Roar Agency took on the responsibility of managing all aspects of the charity’s social media presence. Through daily updates, fundraisers, and motivational content, we aimed to keep the community informed, engaged, and inspired.

On-Site Documentation:
Our team provides social media support at Catherine McEwan Foundation’s fundraising events, such as the Red Hot Ball and Tea Jenny, documenting the impactful work being done and sharing  the stories of resilience and hope with a wider audience.

Results:

Increased Awareness:
Our strategic social media management efforts led to a significant increase in awareness about the Catherine McEwan Foundation and its mission, reaching a broader audience and garnering support from the community.

Enhanced Engagement:
By providing daily updates and motivational content, we fostered a sense of community and engagement among the charity’s supporters, encouraging them to actively participate in fundraising efforts and spread awareness.

Documented Impact:
Through our on-site documentation of fundraising events, we effectively captured the impact of the Catherine McEwan Foundation’s work, showcasing the generosity and compassion of donors and volunteers.